Blog

Product Details: Keeping Them Accurate From Supplier Sheet To Sales Channel

Your product description can read well and still miss the details buyers and AI assistants look for. What to include and how to keep it accurate.

Product Catalog Brochures: A Practical Guide to Building, Updating and Scaling Them

Product catalog brochures from a PIM: how database publishing works, which templates hold up, and the accessibility and QR code risks to plan for now.

Product Compliance Solutions In The EU: Turning Regulations Into Reliable Product Data

EU product compliance solutions explained: GPSR, EmpCo, PPWR, ESPR and EUDR data duties, and how PIM keeps listings and ERP data audit-ready.

Product Content Marketing: How Product Data Decides What Sells On Every Channel

Product content marketing explained: how product data, PIM, marketplaces and AI shopping agents decide what sells, plus current risks and fixes.

PPWR In PIM, ERP And E-Commerce: Roles, Claims And Country Data After Go-Live

PPWR now applies. How PIM, ERP, shops and marketplaces should handle manufacturer and producer roles, green claims, Annex V bans and DRS data.

PPWR Legislation in PIM, ERP, E-Commerce and Marketplaces: Where Packaging Data Breaks

PPWR legislation now applies. See which packaging data PIM, ERP, shops, and marketplaces need, where it breaks, and how to fix it.

How To Prepare A Sales Team For A New Product Launch

How to prepare a sales team for a new product launch: messaging, pricing, CRM, territories, SPIFs, scenario training, and product data.

The Stage-Gate Process for New Product Development: What Changes in 2026

How the stage-gate process for new product development works in 2026: Agile hybrids, AI at the gates, Digital Product Passport data and PIM.

The Stages Of The New Product Development Process For Physical Products In 2026

The new product development process for physical products in 2026: each stage, the EU data rules that affect it, and where PIM software fits.

Variant Management Software: How PIM Handles Product Variants

Learn how variant management software and PIM keep size, color, and spec variants accurate across every channel, plus a checklist for choosing a tool.

Stages Of New Product Development In 2026

Stages of new product development for physical products in 2026: idea to launch, plus DPP, PPWR, green claims, tariffs and product data risks.

Risks Of Launching A New Product In 2026: What Actually Breaks Launches Now

Risks of launching a new product in 2026: EU green claims rules, GPSR, tariffs, digital product passports, AI shopping and product data errors