Blog
8 Steps to a Successful Product Launch
2023-03-30
Here are the 8 essential steps to make your product launch a success. Of course, one should start with market analysis.
What is Item Master Data?
2023-02-23
Item master data is basic information about an item, i.e. data that characterizes a product in the long term
PIM Сonsulting - Do You Really Need It?
2023-02-02
Discover here the primary stages of PIM consulting and the purposes for which PIM consultants can be engaged.
Top 19 features of a PIM system for your business
2023-01-11
In this article we provide you with insights into the most important features delivered by the Product Information Management (PIM) system.
Multichannel retailing - definition, challenges and strategy
2022-11-02
Multichannel retailing is the practice of selling products and services via multiple channels, to enable customers to make a quick buying …
PDM - manage product data efficiently
2022-10-19
Still have no idea what PDM software is and how it can help manage product data efficiently? Read here to get the answers!
7 Steps of NPI process
2022-10-03
The New Product Introduction (NPI) is a process of turning an idea into a launched product. The NPI process varies from organization to …
Mastering PIM Project Management
2022-09-29
PIM implementation projects require the cooperation of colleagues from different departments and the coordination of various project activities to speed up and complete the project on time.
8 best practices on PIM evaluation
2022-09-20
What are the best practices on PIM evaluation? Find out here what you should pay attention to during the PIM assessment!
Multichannel Marketing - definition, benefits, and strategy
2022-09-02
The majority of successful companies constantly increase the number of touchpoints and use multichannel marketing.
Cloud-based or On-premise PIM? Which one suits you best?
2022-07-03
Cloud-based PIMs offer cost-effective scalability and rapid deployment, while on-premises PIMs offer enhanced security and extensive customization.
Product Assortment Strategy: Definition, Examples, and Tips for 2024
2022-06-03
2024-08-17
Would you like to develop a successful product assortment strategy? - We know how! Here you will find important tips for attracting regular customers.