Blog
Product Life Cycle – Stages and Examples
2021-09-25
The concept of six or four stage product life cycle means that, there are distinct phases each with predictable sales and profits.
What is Omnichannel Marketing Strategy - Definition and Examples
2021-09-22
The best companies execute their omnichannel marketing strategy and consumers expect all others to provide the same high-level, seamless …
Omnichannel, multichannel, cross channel - what are the differences?
2021-09-15
Omnichannel, multichannel or cross channel - unclear and confusing? We explain how they differ! Read more here!
Software overview for Product Lifecycle Management
2021-09-06
Product lifecycle management software is the software used to manage the product development process, from idea creation to selling and disposal.
20 Best Practices for effective Omnichannel Strategy
2021-09-04
These omnichannel strategy examples share common points and best practices. You can use them to develop an omnichannel strategy for your brand.
PIM, MDM, DAM, MAM – which system to choose?
2021-09-03
PIM, MDM, DAM and MAM systems are important tools. But which one is right for you? All information and system comparisons can be found here!
Cross Media Publishing - Definition and Modern Trends
2021-08-16
Content is king! Without efficient cross-media publishing, a company can hardly reach the desired target groups.
Top 20 Omnichannel Marketing Examples
2021-08-04
Some companies have already trod the path to efficient omnichannel marketing. Here are the top 20 examples.
20 Best Practices for your Omnichannel Retail Strategy
2021-07-22
We’ve gathered the best practices to help you to develop a winning omnichannel retail strategy and improve effectiveness of your marketing.
Omnichannel Distribution - Definition, Trends and Best Practices
2021-07-17
Omnichannel distribution is the process of making a product or service available for purchase on any channel that consumers choose.
Top 20 omnichannel experiences to learn from
2021-06-10
What are the best omnichannel experiences and what can we learn from them? These questions are answered in this article.
Omnichannel Marketing - Definition, Challenges and Best Practices
2021-05-14
This article aims to show you how to stay tuned and adjust your omnichannel marketing strategy to the needs of the modern customer.